Seattle is home to a silly number of brunch spots—some nailing it, some not. But we’ve already covered that, so here’s something new to consider: What’s up with weekday breakfast? More and more we’re seeing it pop up—hello!—on menus.

Witness the new AM offerings from Café Campagne. On June 1 the Market bistro rolls out Monday-Friday, 8am-11am breakfast. Lest you think the French only do petit déjeuner, selections include a chevre-and-escarole omelette, poached eggs, and chicken and pork sausage.

Once the newly minted Sitka and Spruce gets a few weeks under its belt, it, too, will open up 8am-11am on weekdays. The menu is still under wraps, but it will no doubt be delicious and fresh and seasonal, because that’s how Matthew Dillon rolls.

Now, back to the what’s up with question. I love love love brunch on the weekends. It’s an excuse to rehash last night with friends and a treat for making it through another five mornings of tepid english muffins. If weekday breakfast becomes more of an occasion, does that mean brunch will lose its appeal? Does a bagel and cream cheese not cut it anymore?