Shopportunity

Men’s Fragrance at Barneys

Guys, here’s your chance to smell amazing.

By Laura Cassidy April 27, 2012

Scent of a man: Odin, at Barneys New York at Pacific Place.

WHERE: Barneys New York

WHAT: A fragrance event—for the guys. Up on the second floor level, the store’s scent specialists will assemble masculine offerings from Byredo, Odin, Costume National, Comme Des Garcons, Serge Lutens, and more. They’ll be there to answer questions and explain the nuanced lingering of orange and tobacco notes, and to help shoppers navigate new products and classic elements.

As assistant manager Matthew McDonald put it, “like a Genius Bar for fragrance.” But you know, they’ll also be there to give away samples.

I love the idea of a room full of well-dressed Seattle men interested in upping the ante with a gorgeous fragrance, but as a woman who’s always been drawn to traces of wood and tobacco—not, say, geranium and jasmine—I’m hoping that Barneys won’t mind if the rest of us show up, too.

WHEN: Thursday, May 10 from 5:30 to 7

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