Seattle's always been the Big City for style editor Zoe Sayler, who grew up in rural Southwest Washington and still side-eyes the whole flannels-and-puffy jackets situation. 

Before joining the SagaCity team as digital editor in December 2019, she was a fellow at environmental news nonprofit Grist, a features intern for The Seattle Times, and a frazzled Communication major at Stanford University.

MALL RAT

Lander Street Vintage Revives Seattle Antiquing

Longtime vintage vendor and Epic Antique co-owner Tom Gorz swooped in to save the local favorite.

10/01/2021 By Zoe Sayler

LOGOMANIA

How Did the Kraken Get Its Eye?

Deciphering the jerseys, logos, and other branding of Seattle’s NHL team during the 2021 inaugural season.

09/30/2021 By Zoe Sayler

IT'S THE LITTLE THINGS

9 Boutiques for the Fashionable PNW Child

From Bootyland in Capitol Hill's Chophouse Row to Village Maternity in University Village, here's where to shop for children in the Seattle area.

09/22/2021 By Zoe Sayler and Seattle Met Staff

Obsession

Why Are We So Obsessed with Popups?

The limited-time shopping experiences are social media marketing gold—but don’t say they lack substance, especially in Seattle.

09/20/2021 By Zoe Sayler

FORE PLAY

Macklemore’s Golf Line Bogey Boys Makes Us Want to Hit the Fairway

The popup, which includes a vintage mall and vendors from around Seattle, hit the old Totokaelo space Saturday, September 18.

09/17/2021 By Zoe Sayler

Soft Pants Forever

Never Have I Ever: Underdressed for a Night Out

Why do Seattleites dress so casually, even for nights out? Our style editor discovers the reason behind the Seattle stereotype.

09/16/2021 By Zoe Sayler

THAT’S OUR CUE

See and Be Seen with Theatrical Fall Fashion

Performers are returning to the stage in Seattle—and the latest local fashion is also ready for an audience.

09/06/2021 Photography by Patrick Tak Edited by Zoe Sayler Styled by Morgan Dillon

On the Hill

Capitol Hill Neighborhood Guide

Small-business darling. Protest zone. Home. However you view it, this area reigns as a Seattle cultural touchstone.

08/27/2021 By Allecia Vermillion, Marcus Harrison Green, Chelsea Lin, Sarah Anne Lloyd, and Zoe Sayler

CAPITOL GAINS

16 of Our Favorite Capitol Hill Shops

From covetable skincare at the just-opened Glossier to vintage sportswear at Throwbacks Northwest, find it all in Seattle's best shopping neighborhood.

08/26/2021 By Chelsea Lin, Rosin Saez, and Zoe Sayler

HIP HIP GLOSSIER

Glossier Opened Its Seattle Location in Capitol Hill

Glossier's permanent 10th Ave location is the beauty brand's first retail store to open since the start of the pandemic.

08/16/2021 By Zoe Sayler

RETRO GRADE

Seattle’s Best Vintage Clothing Shops

From vintage T-shirts in Fremont to designer fashions in the University District to classic wedding gowns on Capitol Hill.

08/09/2021 By Zoe Sayler Photography by Amy Vaughn

GOOD JEANS

Everlane Opens Seattle Store at University Village

The sustainability-minded U Village clothing store opens Thursday, August 5.

08/04/2021 By Zoe Sayler

Skorting the Issue

We Needed This: Girlfriend Collective’s Skort Fits Just Right

This wardrobe staple goes effortlessly from the gym to the cocktail bar to the couch.

07/26/2021 By Zoe Sayler

IN WITH THE OLD

Seattle’s Best Vintage Furniture Shops

Vintage is the sustainable way to furnish a home, and these stores in Ballard, Fremont, the Central District and beyond have excellent used furniture.

07/13/2021 By Zoe Sayler Photography by Ellie Arciaga Lillstrom

OPEN SEASON

How the Nordstrom Anniversary Sale Made Retail History

The annual event's local roots are kind of a big deal.

06/28/2021 By Zoe Sayler

Hard Sell

Taste Testing Washington’s Hard Seltzer Boom

Alcoholic seltzers have proliferated around these parts; Seattle Met's editors have a definite favorite.

06/25/2021 By Allecia Vermillion and Zoe Sayler Photography by Jane Sherman

THE BRIGHT SIDE

Your Seattle Summer Guide to Outdoor Entertaining Anywhere

From colorful carafes to designer pools to a fancy cooler fit for park cocktails, here’s how to outfit a summer outside.

06/18/2021 By Zoe Sayler Photography by Jane Sherman

COMPANY PRIDE

Support Seattle's LGBTQ-Owned Businesses

Some brands pay lip service to LGBTQ issues during the month of June. These local businesses help the community thrive all year long.

06/07/2021 By Zoe Sayler and Seattle Met Staff

Seattle Standouts

Our Favorite Everything in Seattle

From an unbeatable bar bathroom to the best setting for a tantrum, our editors dove deep into what they love about our city.

06/04/2021 Edited by Allison Williams By Nate Bullis, Benjamin Cassidy, Sophie Grossman, Sarah Nipper, Zoe Sayler, Allecia Vermillion, and Erin Wong Illustrations by Stevie Shao Photography by Kyle Johnson

Best in the biz

Tiffany Gwin Lights Up Wallingford at Harold's Lighting

She has bright new ideas for the business her family's been in since the Great Depression.

06/04/2021 By Zoe Sayler Photography by Kyle Johnson