Green Machine

Jim Stewart Allen, aka Broccoli Guy, Is Seattle's Biggest Sports Fan

"I want to be a professional broccoli dancer, and I think that’ll someday become true."

By Allison Williams May 13, 2022 Published in the Summer 2022 issue of Seattle Met

Jim Stewart Allen earned his Seattle sports fame one floret at a time.

When a Seattle sports team scores, the crowd goes wild—and the broccoli starts dancing. Jim Stewart Allen, a 33-year-old substitute teacher from Puyallup, has crafted himself into the city’s singular sports fanatic, Broccoli Guy. Grooving to stadium music with a floret in each hand, Allen spreads a gospel of good vibes and healthful eating. Perhaps the strangest element of Broccoli Guy’s shtick is that he didn’t start with broccoli at all; inspired by a grocery store display of russets on his way to 2018’s Famous Idaho Potato Bowl, he waved a spud in each hand and ended up on SportsCenter. He’s since moved on to his favorite vegetable—he eats about a Costco-size bag of raw broccoli per week—and cheers everyone from the Seahawks and Mariners to the Seawolves rugby team, all while clad in a signature romper that echoes a ’90s Solo cup. As an educator, mostly for kindergartners, Allen embodies what he calls positive masculinity. “There’s a lot of different ways that you can express yourself as a man,” he says. “And one of them is waving broccoli around with a romper on.”


It’s weirdly stressful buying broccoli because you’re looking at it, like, “You might be on Fox Sports 2.”

I do have trouble bringing in broccoli to some stadiums. They’re like, “You can’t bring food in,” and I was like, “Oh, I’m just dancing with them.’’

I hold it with a loose grip; I like to have loosey-goosey moves. It’s really weird how much the broccoli turns into a part of me when I dance.

Ichiro talked about taking care of his bat and his baseball glove, showing it respect because it was an extension of who he is. And I feel similar with my broccoli.

As much as I want it to be about me, the broccoli always grounds me. It’s a symbolization of joy and of kindness.

One of my signature moves is I’ll pluck a piece off, a little floret, and I’ll take my mask down and eat it. It inspires other people to maybe try it.

My dream as a kid was to be a relief pitcher for the Mariners. It never was a dream to be, like, a great pitcher—what I wanted was to be good enough that I could pick my own entrance song.

I would always imagine myself running out of the bullpen to Smash Mouth music. I wanted to do somersaults and high five the outfielders. 

I kind of get to spread that joy—but I’m not responsible for a game, thank goodness. Broccoli dancing and holding down the sixth inning, that’s a little too much.

I want to be a professional broccoli dancer, and I think that’ll someday become true. 

But I want to keep teaching no matter what. Kindergarten is my vibe.

I try to be a positive role model when I teach, patient and listening and caring. I think broccoli dancing is an extension of that.

I’m always scared. You never know. I’ve been on TV a bunch, but you never know what’s going to happen.

Before I went to Seahawks games, I saw videos of fistfights and stuff breaking out at NFL stadiums.

When you put it all on paper, it’s like, What am I doing? Wearing a romper and dancing with broccoli, all out? Is some dude going to come down and clock me for dancing?

I always made sure to be really respectful towards the game and the audience. 

Pacific Northwest fans are pretty chill. 

That’s one of the main things that makes this work. A lot of people think it’s dance moves; it partly is, but the kindness is really it. 

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