One Size Fits Most

Self-Selecting

Seeking Seattle’s most inspired naval gazer.

January 13, 2009

Tavi-thenewgirlintown.blogspot.com

More on outfit recycling, and blogging: Have you noticed that street style blogs have gone the way of Ugg boots and that what I’ll call me-style blogs have replaced them? (Wo)man-on-the-street style-hunting sites like The Sartorialist and Altamira will probably always be online destinations but sites like the horribly named Fashion Toast and Karla’s Closet are gaining on them. Me-style bloggers have dispensed with the notion of actually leaving the house and finding great style out in the world; instead, they just take extra care getting dressed in the morning, and become really familiar with their camera’s auto-timer function. I’m not saying it’s a good thing, I’m just saying it’s most definitely a thing.

And what could be more bloggish? It’s literal naval gazing, and it’s getting noticed. Bloggers like Rumi and Karla, of the aforementioned me-style blogs, are getting into fashion shows and industry parties (and once in, they take more pictures to post, but still of themselves) and they’re getting clothing samples and wannabe "it" bags from designers and retailers who are hoping to get blogged. And blogged they get, because that gets the bloggers more stylish swag. Again, I’m not saying it’s good or bad, it just is. Afterall, many of the old rules of advertising have also gone the way of the Ugg boots, and lots of people are watching these me-stylers.

I do mean lots. Over coffee each morning, my husband cruises cnn.com and his favorite blogs on the wars, the economy, and the news, and when he glances over at my laptop and goes, "Oh, more hot chicks taking pictures of themselves?," yes, I do feel a bit sheepish. But while The War Room and How the World Works, his favorite Salon.com blogs, average about 15 or 20 reader comments per post, Karla and Rumi are getting like 50 or 60. I’m just saying.

What I’m wondering is: Is anyone in Seattle naval gazing and posting their outfits? If so, I haven’t found them. The closest I’ve seen is Camille, who blogs on her Childhood Flames from Portland. Rumi, Karla, and Camille seem to make up the top three—in terms of readers (at least as far as I can surmise via comments)—me-stylers, though for my money, Susy at Style Bubble is far more inspired and enlightening. She indulges in pictures of herself in dip-dyed tights and "jumpers"-worn-as-skirts, yes, but her outfit posts are informed by industry news and a wonderfully esoteric sense of what looks good with what. I also love Tavi who blogs at Style Rookie. Miss Thing, pictured above in the harlequin tights, is like 12 or something, and totally obsessed with Comme des Garcons, horrifying her Old Navy-wearing middle school classmates, and recreating runway looks out of her old toddler duds and stuff she finds in craft bins. She’s freakishly smart, and wonderfully, wonderfully imaginative.

But I digress. We have Jasmine’s wonderful Pike Pine street style blog, but I don’t believe we have a me-style blogger. Do we need one? Oh hell no. But fashion and style—and the blogosphere—are not about need.

Seattle: Give me some naval-gazing outfit posts.

Bellevue: Turn thy camera on thyself.

Tacoma: Where you at? And what are you wearing??

(Image from Style Rookie)

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