There were 50 apprentices picked—applicants submit a cocktail recipe and fill out a questionnaire. The winners head to New Orleans for the conference, where they work with and for the instructors that teach Tales seminars. (This year, one of those instructors is Andrew Bohrer, who will be teaching about ice, and cutting it up with chainsaws.) The apprentices are also eligible for a $25,000 scholarship to be used for craft-honing purposes.
Tales takes place July 20 to 24.