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Image: Ryan McVay

TRACI SCHLOSSER had worked in retail pretty much all her life. But it took leaving her post as district manager for Anthropologie to discover what she was born to do. After a three-year “retirement” at home with her son, she returned to the University Village women’s store, this time in the role of personal shopper. She now spends her days helping lawyers, grad students, new moms, and wayward style-seekers of every stripe find their way with current trends.


Personal style in three words Vintage, refined, feminine.

Spring forward The ’70s aesthetic is going to be big this coming season. Lots of vibrant orange, yellow, and purple, and long skirts and wide-leg pants. I’m getting a jump start with these jeans, which I’ve actually had for several years now. The blouse is from our new winter-to-spring transition collection at the store, and the bracelet was my mom’s 40 years ago.

Soft rock and feathered hair That era had a big influence on my early ideas about style, which were a mix of Fleetwood Mac, Cher, Dorothy Hamill, and Farrah Fawcett. My mom played a big part in it all, too; way out in rural western New York she threw these very chic parties for fancy French winemakers connected to my dad’s business.

Older, better If anything I’ve tried to kick my style up a notch since becoming a mom, perhaps to prove that I’m not going to slow down.

Kids’ kicks My husband and I were shopping for Henry before he was ever conceived. Our influence is certainly evident in how Henry dresses, but he knows what he likes and he loves these vintage cowboy boots. We found them for him at the Vintage Closet in Ballard/Phinney. The owner keeps a nice little stock of children’s stuff.

Style exchange I love talking fashion with regular women, but it would be so great to chat with Chloë Sevigny, Sienna Miller, Charlotte Gainsbourg, and princess-to-be Kate Middleton.