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Info & Demographics

Since debuting in March 2006, Seattle Met has become Seattle’s best selling magazine. The magazine outsells local and national magazine titles by nearly a full 2-to-1 ratio and is widely established as Seattle’s premier print media vehicle in reaching active, affluent residents of the greater Seattle metropolitan area and beyond.

Seattle Met readers enjoy a sophisticated life. They define themselves by their life experiences, their accomplishments, and their interests. Whether they’re making choices related to entertainment, dining, spas/fitness, shopping, travel, museums, theater, the outdoors, or local wine tastings, Seattle Met is their principal guide.




Sm_2011-local-media-kit-pie-chart

Circulation

Circulation: 52,570

Readership: 185,309

Seattle Met is available at more than 900 newsstands, specialty grocery stores, and local retailers throughout metropolitan Seattle, nearly all of which give the magazine prominent checkout aisle placement. Retailers include: QFC, Whole Foods, Fred Meyer, Safeway, Albertson’s, Borders, and Barnes & Noble, as well as key airport locations and many more.

In addition to the magazine’s rapidly growing paid subscriber base, Seattle Met has an exclusive distribution program with 50 prominent hotels reaching 10,062 total rooms. Seattle Met also has a large waiting room distribution program with hospitals, and physicians’ and attorneys’ offices.



Who is the Seattle Met reader?

40 Median Age

$185,900 Average Household Income.
$1,119,000 Average Net Worth.
$875,750 Average Home Value.

63% Are Executive, Professional, or Managerial.
75% Own their own home.

93% Have been to college.
20% Hold graduate degrees.

79% Do NOT have a newspaper delivered to their home/office.

67% Plan to take 4+ trips in the next year. 13% will take 10+ trips.

61% Eat at full-service restaurants 3+ times per week.

44% Attended wine tastings.

78% Own a smartphone.

60% Frequently buy products and services advertised in Seattle Met.

53% have been to the theatre, opera or symphony in the last 6 months.


Editorial Calendar & Ad Rates

For full details on our editorial calendar and advertising rates, please contact our sales staff at 206-957-2234 ext 125 or adinfo@seattlemet.com.



Production Specifications

If you are a new or existing advertiser, please download our Digital Requirements for Print and Digital Requirements for online ads . If you have any questions about the Digital Requirements or need further assistance, please contact our Production Director, Mary Bradford, at 206-957-2234 ext 120 or ads@seattlemet.com.

Source: 2010 Circulation Verification Council Audit & Readership Study, June 2011 Press Run