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Info & Demographics

Since debuting in March 2006, Seattle Met has become Seattle’s best selling magazine. The magazine outsells local and national magazine titles by nearly a full 2-to-1 ratio and is widely established as Seattle’s premier print media vehicle in reaching active, affluent residents of the greater Seattle metropolitan area and beyond.

Seattle Met readers enjoy a sophisticated life. They define themselves by their life experiences, their accomplishments, and their interests. Whether they’re making choices related to entertainment, dining, spas/fitness, shopping, travel, museums, theater, the outdoors, or local wine tastings, Seattle Met is their principal guide.


Circulation

Circulation: 51,460

Readership: 280,352

Seattle Met is available at more than 900 newsstands, specialty grocery stores, and local retailers throughout metropolitan Seattle, nearly all of which give the magazine prominent checkout aisle placement. Retailers include: QFC, Whole Foods, Fred Meyer, Safeway, Albertson’s, Borders, and Barnes & Noble, as well as key airport locations and many more.

In addition to the magazine’s rapidly growing paid subscriber base, Seattle Met has an exclusive distribution program with 51 prominent hotels reaching 9,786 total rooms. Seattle Met also has a large waiting room distribution program with hospitals, and physicians’ and attorneys’ offices.

Who is the Seattle Met reader?

42 Median Age


$191,000 Average Household Income.

$1,119,000 Average Net Worth.

$875,750 Average Home Value.

63% Are Executive, Professional, or Managerial.
75% Own their own home.

93% Have been to college.
20% Hold graduate degrees.

79% Do NOT have a newspaper delivered to their home/office.

67% Plan to take 4+ trips in the next year. 13% will take 10+ trips.

61% Eat at full-service restaurants 3+ times per week.

44% Attended wine tastings.

78% Own a smartphone.

60% Frequently buy products and services advertised in Seattle Met.

53% have been to the theatre, opera or symphony in the last 6 months.

Editorial Calendar & Ad Rates

For full details on our editorial calendar and advertising rates, please contact our sales staff at 206-454-3032 or adinfo@seattlemet.com.

Production Specifications

If you are a new or existing advertiser, please download our Digital Requirements for Print and Digital Requirements for online ads. If you have any questions about the Digital Requirements or need further assistance, please contact our Production Director, Mary Bradford, at 206-454-3020 or ads@seattlemet.com.

Sources: 2011 Circulation Verification Council readership study and Seattle's Convention and Visitors Bureau, 2011 Circulation Verification Council Audit
Note: Subscriber and newsstand numbers include digital subscriptions and digital single copy sales




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Why PubliCola?

PubliCola is to the go-to site for political insiders, elected officials, and government staffers.

• PubliCola is the #1 news site for Washington State legislators.
• PubliCola is the #1 news site for Seattle City Council and King County Council.
• City of Seattle employees read PubliCola more than any other online publication.
• 20% of our readers work in local government offices.

PubliCola readers are Seattle-based and active in their communities.

• 80% of our readers live within the Seattle city limits.
• 97% of our readers vote in local elections.

Advertisements on PubliCola get noticed.

• 75% of our readers get their news solely from online resources.
• 46% of our readers have clicked on advertisements displayed on PubliCola.
• 40% of our readers have attended an event they saw advertised on PubliCola.

What people are saying about PubliCola:

PubliCola editors Josh Feit and Erica C. Barnett were named “Most Influential” media by Seattle Magazine in 2011

The Seattle Post Intelligencer calls PubliCola a “must-read for people who work in politics and government” .

Seattle Magazine says PubliCola is a hot “media mover and shaker” and cites PubliCola journalist, Erica C. Barnett as Seattle’s #1 news nerd.

Mike O’Brien, Seattle City Council Member, says “When I need to find out what is happening in the Mayor’s Office, I go to PubliCola first!”

Rep. Hans Dunshee (D-44) says, “PubliCola’s up to the minute coverage is a must-read for me during the legislative session.”

Cliff Traisman, Olympia lobbyist, says, “PubliCola is down to the trenches doing the in-depth reporting.”

Kate Joncas, President for the Downtown Seattle Association, says, “I read PubliCola for breakfast.”

Site Advertising Opportunities

PubliCola offers premium sponsorships and advertising zones that may be purchased by CPM. Our pricing is competitive and our Advertising Kit offers a full profile on PubliCola.

For advertising opportunities or for upcoming sponsorship opportunities, please contact Ryan Fitzgerald via email or phone:

Phone: 206-454-3032
Email: rfitzgerald@seattlemet.com